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Help AG, the cybersecurity arm of Etisalat Digital, introduced an addition to its portfolio aimed at improving security for its customers by focusing on reducing identity-related risk.

With CyberArk, Help AG now delivers the most comprehensive identity security platform to its clients in the United Arab Emirates and Saudi Arabia. Centered on privileged access management, the CyberArk identity security platform helps organizations secure access to critical business data and infrastructure, protect a distributed workforce, and accelerate business in the cloud.

Commenting on the partnership, Stephan Berner, Help AG CEO, said, “Through joining forces with CyberArk, Help AG is demonstrating its commitment to partnering with the world’s leading cybersecurity vendors to offer state-of-the-art technology platforms to our customers. By adding CyberArk to our suite, we can now offer our customers the most complete and comprehensive identity security offerings to secure identities, both human and machine.”

CyberArk complements Help AG’s overall portfolio by broadening the focus on cybersecurity to include identity security in a time when due to hybrid environments that support remote work and digital transformation, a number of credentials, secrets, and identities could be a target for bad actors.

Craig Harwood, regional sales director, MEA at CyberArk added, “In serious cybersecurity attacks worldwide, the initial infection point is often a single compromised identity, whether that be human or non-human. Leveraging Zero Trust and least privilege principles, the CyberArk platform monitors and manages how sensitive data and assets are accessed to better secure all user types across hybrid and cloud environments, business applications, and throughout the DevOps lifecycle.”